Social Media Marketing
Social media that works like a business asset, not a chore you avoid.
– Simplified Social Media Marketing –
Done right, social media marketing builds your audience, establishes your authority and brings in leads. Done wrong, it’s a time drain that delivers nothing but stress.
Most businesses know they should be more active on social media. Far fewer know what to say, how often to say it, or how to turn followers into customers. The result? Inconsistent posting, content that doesn’t land, and a lingering guilt you’re not doing enough.
With a clear strategy, the right content for the right platforms and a system that doesn’t eat your entire week, social media strategies can work.
Social Strategy Toolkit
Perfect for self starters who want a system that works. Everything you need to build and run a consistent, effective social media presence, without spending your life on it. Practical frameworks you can implement straight away.
Strategy + Consulting
You run your own social media, but with feedback on your content and direct access to expertise when you need it. You’ll never be guessing what to post or wondering why something didin’t land. Ideal for active business owners who want expert input without outsourcing entirely.
Fully Managed
For those who want great social media without doing it themselves. We run your social media for you. Strategy, content creation and management handled. You stay informed and in control of the direction, we handle the content. Best for busy business owners and growing brands who want consistent, high quality social media without the stress.
Social Media Marketing Services
Social media is one of the most effective ways to stay visible, build credibility and remain front of mind for your audience. But for many business owners, consistently creating quality content quickly becomes overwhelming. Between running your business, serving clients, and managing day to day operations, social media often falls to the bottom of the priority list.
Our social media marketing services are designed to help businesses maintain a professional, engaging and consistent presence online through strategic content creation and management. We create compelling written content and simple branded carousel graphics that showcase your expertise, strengthen your reptuation, and support your business goals. An active social media presence helps you:
- Increase brand awareness
- Build trust and credibility
- Showcase your expertise
- Stay visible to potential customers
- Strengthen relationships with your audience
- Support your wider marketing efforts
- Generate enquiries and opportunities
- Position your business as an industry authority
The businesses that consistently show up are often the businesses that get remembered.
Trusted Communications Partner for 10+ Years
For more than a decade, we have been a trusted communications partner for clients in the UK and beyond, delivering high quality materials that allow our clients to achieve their content and business goals. We’ve been the preferred partner for crafting social media content to drive measurable business growth.
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- Signature Process -
DISCOVERY & PLANNING
We learn about your business, audience, goals and industry.
This includes:
- Brand audits
- Competitor analysis
- Audience research
- Platform research
STRATEGY & DEVELOPMENT
With our research, we develop a content plan designed to support your objectives. This includes
- Positioning
- Messaging
- Content
- Visibility opportunities
- Growth priorities
CONTENT CREATION
Next, we write social media posts and create accompanying carousel graphics for your brand.
- Positioning
- Messaging
- Content
- Visibility opportunities
- Growth priorities
VISIBILITY & GROWTH
We implement ongoing activities designed to increase awareness, authority and engagement.
This may include content creation, LinkedIn growth, thought leadership campaigns, and reputation enhancement.
ONGOING OPTIMISATION
Once approved, content can be scheduled and published according to your chosen plan. We’ll also help you track metrics so you know how to measure the effectiveness of your campaigns.
Free resources, advice and information
Not ready to work with us yet? No worries. Why not join our email list in the meantime to receive the latest news, updates and information on all things content and communications.
Frequently Asked Questions
Questions about our personal branding services? We combine strategic thinking, professional copywriting, and brand positioning expertise to help clients build brands that acheive real business outcomes.
What does your social media marketing service include?
Our service includes social media strategy, content planning, post writing, simple carousel graphic design, and ongoing support. The exact deliverables will depend on your chosen package.
Do you create video content like Reels and shorts?
No. Our social media marketing service focuses on professionaly written content and simple graphics. We do not produce video content, reels or animations. We can give you strategic direction on incorporating video content into your strategy, so please ask us if this is something you’d like to include.
Which social media platforms do you support?
We create content for LinkedIn, Facebook, Instagram, X (Twitter) and Threads. We can also publish longer form pieces on places like Substack or Ghost. We can recommend the most suitable platforms based on your audience and business objectives.
How many posts will I receive each month?
This depends on the package selected. We can create content plans ranging from a few posts per month to comprehensive content schedules.
Will the content be customised for my business?
Yes. Every piece of content is tailored to your business, audience, industry and goals. We do not use generic templates or recycled content.
Do I need to provide content ideas?
Not necessarily. We can develop content ideas and calendars based on your industyr, expertise, services and business goals.
How long does it take to see results?
Social media marketing is typically a long term strategy. While engagement and visibility can improve relatively quickly, building authority, trust and meaningful business opportunities often takes consistent effort over several months.
Why Invest In Social Media Marketing?
Every successful social media presence starts with a clear strategy. Before creating content, we take the time to understand your business goals, target audience, industry, brand positioning and messaging, and content opportunities. This allows us to create content that aligns with your objectives and supports long term growth. Our content helps position you as a trusted voice within your industry through:
- Thought leadership posts
- Professional insights
- Industry observations and personal insights
This helps build authority and strengthen your professional reputation over time. We create simple, professional content that helps:
- Explain complex topics
- Share industry insights
- Showcase expertise
- Improve engagement
- Increase content visibility
We don’t create content to simply fill a schedule. Every post is designed with a clear purpose, from building awareness to generating engagement, demonstrating expertise and supporting lead generation.
100+ Satisfied Customers
Rachael provided an excellent service. She worked very well with me and is willing to listen and implement my comments. She also went the extra mile by writing a blog to provide more information about my business. I recommend her to anyone planning to run an eLearning business.
Once again, I am extremely happy with the work that Rachael carried out for my team. She always sticks to deadlines and her work is brilliantly done! Thanks again Rachael. Rachael has been a dream to work with on this project. She was quick and efficient and gave regular updates with per progress.
The content was in a tricky niche and required a lot of research. Rachael went out of her way to produce a great piece of content that was on topic.
Rachael’s hard work and determination to go above and beyond has made her a pleasure to work with. This was the first time we had embarked on a project of this scale and Rachael handled it like the professional she is. We hope to work with you again.
Pricing
Your personal brand is one of the most valuable assets you will ever own. If you’re ready to increase your visibility, establish authority and create more opportunities, we’re here to help. We offer three personal branding packages. DIY, Guided and Full Brand Build.
DIY
Digital Product- Social Media Strategy Guide & Workbook
- Platform Selection Checklist
- Content Pillar Framework and Workbook
- 90 Day Content Plan
- Post Writing Guide
- Community Management Guide
Guided
DIY + Consulting- Everything in DIY PLUS
- Tailored Social Strategy
- Social Media SWOT
- 30 Day Content Plan
- Direct Support via Email or WhatsApp
- Content Feedback and Review
Fully Managed
Done For You- Full Social Strategy
- Management of 3 Platforms
- Content Creation & Ghostwriting
- 20 Social Media Posts
- Repurposing Guidance
- Audience Growth Strategy
Ready to strengthen your social media presence?
Maybe your goal is to attract more enquiries, increase brand awareness, showcase your expertise or stay visible to potential customers, a consistent social media strategy can help you achieve it.
Let’s have a chat about your social media marketing.